Nowadays it is very easy to go to a shopping center or a department store and find practically everything we need, these types of shops dominate from clothes to appliances, having hegemony over the market.
The success of them is that you do not have to leave the same place to find what you want, although to buy a number of small products later it can be uncomfortable (luckily there is the little store on the corner).
These stores are among the most important around the world and not only stand out for their power, but also for their positioning and brand value (a value that a product has acquired throughout its life and how the consumer perceives it). These are 10 of the most powerful:
List of Popular Stores In The World
Founded in 1962 by San Walton, today it is a “retail” or “retail” store, but one of the most important in the United States. Not only does it have branches in that country, it has 11 thousand stores in 27 different countries such as Brazil, Japan, Mexico, Chile, China, Guatemala, and more. It currently has a total brand value of $ 131.877 million, for something that started out as a small store.
If you have ever traveled to the United States, you will have realized that these stores are everywhere, and it is not for less since it is the second company with the most American brand value. Nothing is more than 27.123 million dollars and was founded in 1902. It is known for its products at a very very low price and, sometimes, their poor quality, especially perishable foods.
At some point, this brand reached Mexico but failed and Chedraui arrived to save the day. It is the first “retail” brand in France and the fourth in Europe. It was founded in 1963 in Paris and has managed to grow its value to 10,229 million dollars. They have branches in Argentina, Brazil, Martinique, Belgium, Italy, Greece, Morocco, China, India, Iraq, Kuwait, and many other countries.
Another brand that was in Mexico and did not prosper either. However, it is the second “retail” brand in France and the seventh in Europe with 3.697 million dollars. The competitiveness of this brand comes from offering fresh products at a very low price (almost less than 1 euro), which has earned them a profit of 62 billion euros. Its stores are almost all in Europe and Asia, in America, they did not prosper much (due to the strong presence of Wal Mart).
This is the first in the United Kingdom and the 5th in Europe with 9.042 million euros. It was founded in 1919 as a grocery store and little by little it evolved to sell clothes, music and now it entered the world of apps. In 2013 they suffered some economic ups and downs, targeting UK stores only and found to use horse meat for some pre-cooked products.
Marks & Spencer
This store started as a famous brand clothing company, but they diversified their market by adding the sale of gourmet food and household items. It is the second “retail” brand in the United Kingdom with 5,633 million euros. They have 766 stores in England, 400 in Europe and Asia. They also have an online store where you can buy their products without shipping costs to the United States, Canada, and Australia.
El Corte Ingles
It is the largest chain of stores in Spain. It is the fourth with the highest market value in Spain and the 19th in Europe, with 1,211 million dollars.
Although it is an Australian supermarket chain, they have a value of 4,061 million dollars. It was founded during the Great War and consolidated thanks to its focus on having very low prices.
So they don’t think we forgot Mexico. Although it is owned by Wal Mart, this store is the third most valuable in Latin America with 1,016 million euros. It has established itself thanks to its low prices and, of course, to Mamá Lucha.
It is a Chilean chain that was founded in 1889 as a tailor shop. Now it has 89 stores in 4 countries and is worth 547 million dollars, making it the fourth most valuable company in Latin America.